From the Agenda

Assessing payer and physician perceptions of biosimilars over time

2017-11-24 16:30

Amanda Basket

Associate Director, Global Autoimmune Portfolio

Amanda has 13 years of market research experience with a focus on syndicated studies and patient audits.  She spent several years managing the Rheumatology Therapy Monitors at Ipsos and now works across the Autoimmune indications specializing in biosimilars and has experience in quantitative techniques and ethnographic studies.
Prior to her role in managing the monitors at Ipsos Healthcare, Amanda’s experience includes several years of digital brand effectiveness research in New York City with Millward Brown and pharmaceutical business intelligence research with Cutting Edge Information in Research Triangle Park, NC. 
Amanda holds a dual degree in Journalism & Mass Communications and English from the University of North Carolina at Chapel Hill.